What’s gucci playa?

A few days ago, we celebrated WOMANHOOD with Club Apparel at Armani Hotel, Burj Khalifa. Not only the location was fabulous, but it was also my first time seeing Burj Khalifa that close and standing on its foot. So going back, Armani Hotel hosted free breakfast and lunch with club apparel’s Tim Hortons & Cold Stone on the side while everyone awaits for fashion shows from various collections on to casual, formal, yoga, and kids.

Talking about Apparel Group, it is a global fashion and lifestyle brand conglomerate residing on the crossroads of Dubai, UAE. They are hosting world-class labels from around the world - Nine West, Tommy Hilfiger, Kenneth Cole, Aldo & Tim Hortons just to name a few.

So here are some snaps from the event (apologizing for the picture quality as I was using my phone). Nevertheless, the pictures cannot give justice to how amazing the event was.

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note: pictures are clickable for a better view and are uploaded on my facebook page, too. click here.

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Here’s an ootd illustration drawn by the amazing @sarajaps


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Thank you Apparel Group for one amazing event and a massive goody bag! I am honored to be there and witness your amazing response to Womanhood. Till the next!


What collection did you like the most? Share your thoughts and show some love!